DHP's Art Director's Workshop was designed for high school and art college students. Through meeting young artists, DHP's owner, Marie-Celeste Edwards, found many of today's art students are ill-prepared for the reality that is today's commercial art industry. The web and internet have both helped and hurt the commercial artist. The web allows artists to showcase their work world-wide but competition for what was once local work is now also open to the world.

   DHP's AD Workshop is an opportunity to work with a professional commercial artist and is designed to help students understand and experience at least the minimum of what is necessary for them to work as a commercial freelance artist.

   Simulating a real-world for-print commercial art assignment, the students are introduced to the steps of working as freelancers. From the business end: client introduction, project specifications, deadline and fee structures to the creative end: generating thumbnails, revisions, to final camera-ready artwork, the serious art students will come to understand what it might really be like working as a freelance commercial artist.

   Workshops are designed to fit each school's needs - creating in-house fundraising material like calendars, designing the Drama department's production posters, working in partnership with their city to create a city-wide "Be Green" campaign, etc., or the workshop could simply be a classroom project.

   Workshops run from six to eight weeks, meeting once to twice a week.

   Having an early understanding of professional practices - from generating the thumbnails to demonstrating the revision process to arrive at the finished piece, the entire Art Director's Workshop project is a portfolio piece for the new, emerging commercial artist.

   In addition to what is showcased throughout DHP's website, you may also view samples of Marie-Celeste's commercial layouts by clicking here.

   To discuss adding DHP's Art Director's Workshop to your class calendar please contact Marie-Celeste directly at (845) 454-8151 or by email at mce@dhproductions.net

© DHP, 1999 THROUGH TO 2008